Peakform Supplements
200 AI Video Ads · 4.2x ROAS · $184,000 in 60 Days
The Challenge
Where They Started
Peakform Supplements had a product worth talking about: Ambrosia, a clean pre-workout built for people who train hard and live clean. No jitters, no fillers, no compromise. The problem was reach. A strong product sitting behind weak visibility. Their content was functional and forgettable, showing what the product did instead of what it made you feel. The gym audience they needed to win scrolled straight past them.
The Strategy
How We Applied D.R.I.V.E.
We deployed the AI Content Factory and applied D.R.I.V.E. from the first brief. Desire mapping cut straight to the real purchase driver: Ambrosia's customer is not buying a pre-workout. They are buying the version of themselves that shows up to every session with locked-in focus, physical control, and the quiet confidence of someone who takes their performance seriously. That desire, discipline made visible, became the creative north star for everything that followed. Reflection work revealed the brand had been leading with ingredients when it should have been leading with identity. The hook was wrong. Every ad was opening with what was inside the tub when it should have been opening with the person the tub turned you into.
The Execution
What We Built & Launched
Two hundred AI video ads were produced and launched on Meta across sixty days. Each video was mapped to a specific desire direction: focus, physical control, clean energy, pre-session ritual, post-workout confidence. Hook variations were tested systematically. Underperformers were cut within 48 hours. Winners were scaled immediately.
The Results
Numbers Don't Lie.
AI Video Ads Produced
ROAS Achieved
Revenue (60 Days)
Impressions
“We knew the product was good. We just couldn't get it in front of the right people in the right way. The content factory changed that completely - the volume, the quality, and the results were unlike anything we'd run before.”
Peakform Supplements
Want Results Like This?
Let's talk about your brand, your goals, and exactly how we'd approach your growth.
Book a Strategy Call